Future Lions, AKQA’s annual global competition to unearth the next generation of creative talent, is now open for entries.
LEGO’s brand mission is to Rebuild the World. Use existing technology and imagination to show how creative play is an essential skill set to realising great things
This year’s Future Lions theme is a call to action for young people aged 18-25 to showcase how creativity is an essential skillset to ‘Rebuild The World.’ Young people are encouraged to use the power of imagination and technology to create a campaign, product, or solution that will help shape the future.
Deadline : April 1, 2021
here is no entry fee to participate!
Participation in the competition is completely free Requirements
Who may enter ?
You must be aged between 18 and 25 years old on 21 June 2021. If you are older than 25 you must be enrolled on a full-time education course on 21 June 2021.
How should my team be set up?
It’s up to you. But we ask for 5 team members maximum. Everyone involved will get credit if your team wins, but only two team members will be registered and get a pass to the Cannes Lions International Festival of Creativity.
In a first for the competition, one of the four winners will be crowned grand prix. The team will then work with the LEGO Group and AKQA to create the idea. Each of the teams will be honoured with a prestigious Future Lions trophy.